I am a hugger.

I’ve been elated when at the close of a book project a client reaches in for a hug—usually, they pull back, considering the potential impropriety of hugging someone they are paying for a project, before realizing that I quickly leaned in to accept that hug, propriety be damned.

The kind of work I do with my clients is personal, often intimate. We develop a mutual trust and affinity during the interview process. A hug often seems like a natural development, especially at such a celebratory moment as finishing a book.

During this pandemic, though, hugs have been in short supply beyond my immediate family. I made an exception over the summer of 2020 to hug a friend who had lost her husband, and another when I was tackled by my young, adorable, equally hug-addicted niece when I was delivering Christmas presents to her home. Those exceptions fortified me, even if they were a calculated risk.

With more people getting vaccinated, we have perhaps restored our comfort level for hugs and mask-less gatherings, but news of variants and Covid continuing to spread in pockets of our country has me wondering if (when?) we may be going back to social distancing.

Two years ago, like at the beginning of this pandemic, I would have been worried for both my business and our collective well-being. Now, though, I know we can not only survive, but thrive—if we are careful, and if we tap into this wisdom:

1 - Human connection transcends technology.

Before Covid, I thought doing in-person interviews was essential. Since then I have realized that people want to connect in any form, and with everyone getting more comfortable with technology, remote interviews CAN indeed work.

I learned that as an interviewer, I simply need to be more intentional about setting the stage for trust—maybe a little more chitchat at the outset to establish my subject's comfort level before diving right into deep questions, for example. That's something that happens naturally during in-person interviews—when I enter someone's home, and during setup of my recorders and other equipment. On Zoom or FaceTime, though, that easing-in period may take a bit longer, an effort that's well worth it for promoting real, intimate exchange during the interview.

Any parent knows that there's a reason talking to your kid (especially your tween or teenager) in a car can be a smart approach: When no eye contact is needed, someone may feel more free to share difficult things—and feel less judged. This carries forth during phone interviews or even video chats, where even though we can see one another direct eye contact is almost impossible. It's amazing what we can feel comfortable enough to share with our interviewer, essentially a stranger, when not looking directly into each other's eyes.

2 - Sometimes it takes tragedy to make us realize what's really important.

We all think we want to get meaningful gifts for our loved ones’ birthdays, but somehow we default to the cool new thing we saw at the store (random), or the thing that's easy and quick to ship from Amazon (lazy), or maybe the gift card to the place we know they frequent (unoriginal). During the pandemic, people FELT what it was like to be kept from our loved ones; we began to take our relationships a little less for granted—and dug deep to come up with gifts that really expressed our love.

Before I had my business I always encouraged experiential gifts: Please, take my son to the zoo! Please, arrange an escape room outing for me and you together! And while I still think shared experiences make incredible gifts, I also root for legacy books of one kind or another—these combine an experience (yes, getting interviewed about your life is an AMAZING experience!) with a cherished heirloom. Our most popular offering during the past year and a half has been a celebratory tribute book for milestone birthdays—a book filled with heartfelt stories about the subject, a book that never fails to bring an exclamation of, “This is the best thing I've ever gotten!” I hope beyond measure that this trend toward expressive gift giving continues long after social distancing ends.

3 - No matter what, I will always want hugs.

Yep, I re-learned during this time that I will forever be a hugger. I also saw anew how some of my family members were glad to not have to hug their greetings—and I have been respecting their wish for distance ever since, waving from across the room or patting them on the back as a form of hello. It's all about paying attention, really—a great approach to life that helps us live in the moment, catalog memories for future writing or recollection, and better honor those in our lives. That's a pandemic lesson I am grateful for.

What have you learned during this strangest of times?